Quick response insights from a Turkish expert

During February 2016, the KZN CTC hosted Arzu Ensari, former Head of Sourcing for George in Turkey. Arzu presented a series of workshops on the responsibilities of different value chain actors in implementing QR including: retailers, design houses, textile mills and CMTs.

Arzu commenced by identifying two types of QR. The first type, used by Zara, entails the selection of products presented by suppliers. The second, utilised by H&M, Zara and George, focuses on reducing standard lead times by setting up unique ways of working and forming strong partnerships between retailers and suppliers. The second approach, promoted by the KZN CTC, allows for flexible response to in-season fashion and demand trends – alongside consistent replenishment of basic long-lead time products.

Read the full article in the Cape Clothing and Textile Cluster newsletter.

Adriana Oberholzer

Senior Consultant